Identifying Underadopted Features Worth Rescuing vs Retiring
Diagnose low adoption by separating discoverability failures from value failures.
Marcus Oyelaran
Section
4 stories in Feature Adoption Tactics.
Diagnose low adoption by separating discoverability failures from value failures.
Segment users by behavior and access to diagnose why features aren't actually adopted.
Behavioral triggers beat location-based ones for turning feature awareness into actual adoption.
Define your denominator first, or your adoption number means nothing.